13 Best Digital Asset Management Software Options In 2023

Digital asset management software has streamlined how companies manage their brand assets. From storage to collaboration, digital asset management software’s powerful features simplify marketing and brand management.  

That said, not all digital asset management platforms are created equal. Some are better than others, so we’re here to help you find the right software for your needs. Let’s look at the top systems on the market, their unique features, and who they might be best for.

What Is Digital Asset Management Software?

Digital asset management software (DAM) is a system that helps you manage all of your digital assets. ‘Digital assets’ is an umbrella term for all media files related to your brand or marketing campaigns, from poster images to the specific font and color you use for your logo.

As a quick overview, the software archives the content in an easy-to-use management system. Most software options also include detailed content histories and collaboration tools. Check out our deep dive into what is DAM software to learn more about the features and capabilities of these systems.

For now, let’s focus on reviews of some of the leading platforms on the market.

13 Top Digital Asset Management Systems

These are our picks for the top digital asset management systems of 2023.

1. Razuna

Razuna is a powerful digital and creative asset management tool with easy-to-use features and an even better user interface.

The platform focuses on easy storage, powerful search, and comprehensive sharing features. You can label assets, add metadata, and access intuitive filters to make the most of your digital filing system. With the ability to set advanced user permissions, media is always secure and compliant, giving you peace of mind.  

Razuna is an excellent option for teams of all sizes, including enterprises with complex needs. Agencies find the client workspaces feature particularly useful, as you can create separate dashboards to collaborate with and manage every customer individually.

Furthermore, Razuna forms part of the Helpmonks stack. Helpmonks offers a shared inbox, email marketing tools, a knowledge base, and live chat. Use the two together to get an integrated media asset library with tools for sales, marketing, and customer support.  

The software’s affordable pricing is another win. Plus, you can try a limited free-forever plan if your needs are simple or if you want to test-drive the platform before committing.

Main Features

• Lightning fast search
• Scalable storage  
• Access and usage control features
• Client workspace for easy collaboration
• Secure internal and external sharing
• Comment section
• Auto-tagging and metadata features
• Custom content labels
• Online image editor
• Cloud-based
• Unlimited users
• Audit trail

Best For

Razuna is perfect for content creators, agencies, and creative and marketing teams of any size. It has dozens of powerful features designed to help enterprises manage their assets better and save time.

2. Canto

Like Razuna, Canto is a digital asset management system purpose-driven to control all digital assets from one place. The software features a dashboard that allows teams to manage their assets and easily share them with collaborators.

The content library is cloud-based, with intuitive content organization features. Auto-tagging and the easy search feature will free up search time for more productive endeavors.

Finally, Canto also features robust reporting capabilities. The visual dashboard is customizable, with audit histories and other analytics reports. You can easily keep track of the content, who is working on it, and what changes have been made by who.

Main Features

• Cloud-based
• Smart tagging and personal collections
• Easy search and filter features
• Communication Portals
• Secure sharing
• Automated creative workflow management
• Content audit trails
• Multi-factor access control
• Reporting and analytics

Best For

Canto is best for bigger businesses, especially those that have complex needs. It’s also a good option for marketing teams within big organizations that need separate digital asset management.

3. Box

Box was founded with a mission to streamline content management. This is one of the more straightforward options on this list, with simple features and an easy-to-use interface.

Box aims to foster easy collaboration. You can share and store content across multiple devices from anywhere in the world. Work on the content with your team or clients from a centralized dashboard that only authorized users can access. Commenting and editing features allow you to work directly in the dashboard without leaving it.  

Users appreciate Box for its app integrations–it’s compatible with over 1500 apps and software platforms. Teams can integrate their Box account with other company software to create an integrated digital ecosystem.

Main Features

• Media upload and sharing
• Content editing tools
• Commenting, access, and approval options
• 1,500+ app integrations
• Simplified interface
• E-signatures
• Collaboration features
• Good security
• Open integration

Best For

Box is best for big companies that want to integrate their digital asset management software with existing software. The open integration feature also makes it a good option for businesses that wish to customize their asset management software with APIs and first-party SDKs.

4. Monday.com

Monday.com is a management system that lets you manage digital assets and other team workflows. It’s a customizable software solution; use an API and other Monday.com features to create a digital asset management system that suits your needs.

Like the other platforms reviewed so far, Monday lets you upload and store content on the system. Content can then be shared with creative teams for use in marketing campaigns. Because the software is so customizable, you can create goals, track progress, and share this with the whole team network.

Finally, the software features real-time notifications and quick updates to help with productivity and save time.

Main Features

• Access and control permissions
• Customizable dashboard
• Goal creation and tracking
• Analytics and Reporting
• Marketing campaign management
• Third-party app integrations
• Open API
• Asset organization and sharing
• Collaboration tools

Best For

Because Monday.com is highly customizable, it’s a good option for teams of all sizes and industries. Teams can change the software to meet their needs. However, the interface and integrations can be a little tricky for beginners.

5. Airtable

Airtable asset management is part of the larger Airtable software ecosystem. With Airtable, you can create custom workflows that suit your content creation and digital asset management needs.

Set up tables and custom fields, upload and store digital assets, and share the content and tasks with collaborators. While this might sound confusing, the software is relatively easy to use. The interface takes inspiration from traditional spreadsheet formats, which are easy to read and track. It combines this format with Kanban card stacks, calendars, and reporting features for efficient sharing and tracking.

Main Features

• User access and content controls
• Easy-to-use asset library
• Asset sharing and collaboration tools
• Metadata management
• Version controls
• AI-powered features
• API integration
• Reporting and analytics
• Workflow management and customization
• Easy search and filter features

Best For

Airtable works best as an asset management option for specific projects.

6. DBGallery

DBGallery is a cloud-based and on-premise digital asset management system. It has all the features expected of a digital asset management system, including file storage, management, and user permissions to streamline the collaboration process.

On DBGallery, you can store any file type and scale content without limit. Advanced features include content creation, activity logs, and easy archiving. DBGallery also allows you to manage content licensing, expiry, and large-scale migrations and sharing.

Main Features

• Compatible with any file format
• Cloud-based
• Custom workflows
• Automated notifications
• Asset licensing and expiry management
• Secure connections and sharing
• Auto-tagging and AI image recognition
• Drag and drop files
• Access controls

Best For

DBGallery is a good option for teams of all sizes. The software works well for companies with a large, geographically dispersed workforce.

7. OneDrive

OneDrive is a Microsoft product offering a simple yet effective digital asset management system.

Equipped with upload and share features, you can create public and private asset libraries. Edit and comment on this work with other team members or relevant third parties.

As with the other digital asset management software options, OneDrive provides security and permission controls. You can hide as much or as little as you want with customizable authority controls and security features.  

Main Features

• Simple interface
• Online servers
• Edit and commenting features
• Communication tools
• Asset library with easy sharing
• Customizable content authority controls
• Third-party integrations

Best For

OneDrive is a good option if your company works with other Microsoft software, as integrations will be streamlined.

8. Brandfolder

Brandfolder offers a digital asset management system that is easy to use for both admin and outside users. Through AI and ML technologies, Brandfolder’s software aims to learn what users need. It then offers features to streamline the storage, sharing, and creation process of brand assets and marketing campaigns.

It also offers security features for secure file sharing within the company and with third parties. The software is compatible with most modern file formats, including 8k video.

Main Features

• Collaboration tools
• Secure sharing
• Easy admin controls
• Asset library
• Asset sharing and categorization
• Metadata features
• Easy search and filter options
• Reporting and analytics
• File conversion

Best For

Brandfolder is a robust system better suited for medium to enterprise businesses that want to prioritize efficiency.

9. Acquia DAM

Acquia DAM is another modern solution to digital asset management. The software features some of the newest AI-powered features, including configurable metadata schema features and auto-tagging.

Access the API and built-in integrations to connect with over 50 approved integration options, all of which aim to improve content creation, editing, and storage workflows. Acquia DAM also works inside the Acquia Digital Experience Platform, a software ecosystem that seeks to improve productivity and collaboration.

Main Features

• AI-powered tools
• Metadata features
• Asset library
• Sharing, editing, and commenting tools
• Communication options
• Search and filter systems
• Content sharing authority and controls
• Pre-built integrations
• Open API

Best For

Acquia DAM is best for companies already part of the Acquia Digital Experience Platform ecosystem. It’s also a good option for companies needing more advanced asset management features.

10. Marq

Marq is a brand asset management and template tool that safely collects and stores brand assets in secure folders. It allows businesses to create brand asset templates that ensure the team can produce on-brand media on a whim.  

Most content editing features are locked, making it an excellent tool for sharing assets with outside designers. Users can see and interact with the content, but the locked feature prevents them from applying changes.

It’s also simple to use, which helps even non-designers navigate digital assets confidently.

Main Features

• Lockable templates
• Templatize all brand assets
• Collaboration tools
• Asset library with accessible share features
• Search and filter controls
• Social sharing and publishing
• Design importing options
• Easy-to-use user interface

Best For

Marq is best for companies that want to create a template or a design portfolio for brand assets and marketing campaigns. It’s also a good option for teams that don’t have professional designers.

11. Miro

Miro is a digital asset management system and a company-wide online whiteboard. Miro’s goal is to streamline and simplify design and asset management, no matter the size of the team.

The software features over 250 design templates and frameworks for collaboration, content creation, and storage. It also integrates with leading software like Microsoft, Slack, DropBox, etc. An open API allows you to customize the platform to create the ideal company fit.

Main Features

• Collaboration tools
• Asset library with easy sharing
• Asset authority and access controls
• Search and filter options
• Open API
• Tagging and version control
• Third-party integrations
• Reporting and analytics
• Pre-built templates and workflows

Best For

Miro was built with IT companies and creative industries in mind. Miro is a good option if your business requires a lot of digital creation and collaboration.

12. Amplifi.io

Amplifi.io combines digital asset management with product information management (PIM), which allows companies to share massive amounts of content and information from one platform.

As with other digital asset management systems, you can collect, store, and share all brand and marketing assets. But with PIM, you can also add and keep all your product information alongside the digital assets.

Main Features

• Collaboration tools
• Asset library with sharing abilities
• Asset authority and access control
• Product information management
• Search and filter options
• Digital asset categorization
• Metadata features
• Content publishing features
• Open API
• Reporting and analytics

Best For

Amplifio.io is best for larger organizations that want to manage their product information alongside their digital assets.

13. Bynder

With customizable asset management tools, Bynder helps teams manage digital assets their way. It prioritizes team relationships by creating accessible communication and touchpoints for the entire digital asset lifecycle.

One of the most significant benefits of the Bynder digital asset management system is the Bynder ecosystem. Users can integrate with other Bynder products and software to further streamline the management process.

Main Features

• Collaboration tools
• Asset library with easy sharing
• Asset authority and access control
• File protection and conversion
• Search and filter options
• Digital asset categorization
• Metadata features
• Bynder ecosystem integration
• Open API
• Reporting and analytics
• Digital asset archiving and retention

Best For

Bynder is a good option for Enterprises. Due to the high price and maintenance, it's really only suited for businesses with deep pockets. Its features work exceptionally well in creative niches like digital marketing and design.

Conclusion

Digital asset management software helps everyone, from content creators and marketing teams to small businesses and large corporations, manage their digital creative assets. It streamlines collaboration, ensures secure sharing, and saves time.

For powerful software guaranteed to improve your creative workflows and save money, try Razuna. Get started today and experience future-proof digital asset management.